Consent rules
SMS consent must be optional and separate from the transaction. A customer must be able to submit a request or complete the normal transaction without agreeing to receive SMS messages. If your form has an SMS opt-in checkbox, it starts unchecked and is clearly optional.
If the customer does not opt in, they still complete the normal request flow. The confirmation is simply short and clear that the request was submitted. It does not need to explain SMS again.
Never make SMS consent a required condition of service, purchase, appointment booking, information requests, or transaction completion.
What your disclosures must say
Your public opt-in page should plainly state:
- Message frequency varies.
- Message and data rates may apply.
- Reply STOP to opt out. Reply HELP for help.
- Consent is not a condition of purchase.
- Consent information is not shared with third parties.
- Links to your terms and privacy policy are available.
Put these disclosures on your public pages before you register. The A2P review reads them.
The A2P workflow in LeedAgent
A2P registration is brand registration plus campaign registration, and both happen in the app. Open Settings, then Telephony, then the A2P area. A guided wizard walks you through submission, with a consent step and a review step, and a guide page explains the details.
The review checks your public opt-in page, your message flow, and your legal links. Have those live and correct before you submit. After submission, approval status is visible in the product, per phone number. Look for the compliance status on your numbers and in the A2P area.
Messaging features depend on your plan, so confirm you are on one of the plans that include phone features before you start.
Put your opt-in choice, disclosures, and legal links on your public pages first. The review reads these before anything else.
Open Settings, then Telephony, then the A2P area. The guided wizard includes a consent step and a review step before submission.
Watch the compliance status on your numbers and in the A2P area. Status is tracked per phone number.
Hosted opt-in pages
You do not have to build the opt-in page yourself. A hosted opt-in page, with your terms and privacy links included, can be generated for your account. Link it from your forms so the consent choice and the disclosures live in one place the review can read.
After approval
Opt-in choices are recorded per contact, so each contact keeps an event trail of when and how they agreed to receive messages. Keep that trail intact by collecting consent on your forms instead of adding numbers by hand.
Keep sending compliant once approvals land:
- Honor STOP replies and stop messaging that contact.
- Answer HELP replies with support information.
- Keep your public pages and disclosures up to date.
Do not send SMS before your brand and campaign approvals land. Approval status matters more than number ownership. A number you own cannot safely send messages until the compliance status shows approved.